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How To Take Your Business Online without learning HTML  -  with xSitePro

4/19/2009
Michael Hartzell

Going Online?   Is this what you want?

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You want to create an online presence with your brick and mortar business. (Restaurant or otherwise)

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You want to connect with your community with Web 2.0, email, and the virtual tools.

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You want to "capture" email addresses thereby setting up a database to do your "guerrilla marketing".

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You want to do so without going to school to learn a new skill set. (and yet understand the inner-workings well enough to maximize the benefits)

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You want to keep the costs down and avoid paying high fees for fancy web developers.

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You don't want to rely on someone to build your online presence who may or may not know what they are doing.

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You want to have SEO (search engine optimization) without knowing how to program.

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You want to do all of this and have it teachable to someone on your team.

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You want to have opportunity to duplicate the success.

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You want to include videos, photos and audio... again without knowing programming.

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You want to limit your time each week working on this.

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Because your time is spent working your business side by side with your staff, time is precious and you have little or no time to do "web development".

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You want have easy maintenance, in house updates created, and control over what is on the internet.

How can you expect to keep the costs low, not go to school to learn programming, have it teachable to someone on your team? You want what the big companies have but are only a small to mid-size business?

Do you truly expect to expand your business with an online presence given these boundaries? Don't your expectations seem a little high?.

Your expectations are not too high.

As an entrepreneur, your expectations must be high for both your business and for those you rely on for products and services.

Fortunately for you, XSitePro  website design software not only gives you want you want, it does more.

A snapshot of my screen in xSitePro.

xSitePro2 snapshot

 

Eric Holmlund  introduced xSitePro2  to me last year in his lessons on his website at www.Ericstips.com. If you are familiar with Eric, you will know he not only has a good understanding of how things work but has good skill with sharing / education.

Since xSitePro2  is not one of those "get it now or the piano will fall on you" marketing companies, I signed up for a webinar.  (as a perpetual critic, expectations were low, even though Eric recommended it)

There was not only one webinar, there were three.  (and each one was packed full of info above expectations) These tutorials are now part of the resources for you when you purchase the software.

The webinars presented not only showed how the program worked in depth step by step, but also showed with each step the basics of SEO, the internet and the methods to streamline going online.  (The instructor actually built a website from scratch ... including how's & why's)

I was sold after the first. But still I had to research and found dozens of positive remarks from others about the software. 

Once I downloaded the program, it proved to have email capturing resources, forms, affiliate tools, clip art, templates, SEO analysis tools, and the list goes on and on.  (and on)

If you believe that keeping your online marketing in house is the best solution for you, xSitePro2  not only guides you through the process step by step, but shows you the "why" to do it. You learn as you do (which is such a familiar formula when training self and others).

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There are a few computer software tools which had high impact for me this last year and xSitePro2  proved to be worth the time and an outstanding value. (TechSmith's Camtasia and Snagit are also top of my list)

I am smarter, faster, bigger and better because of the purchase of xSitePro2 and the value grows as my knowledge grows. 

OK  Downside  ....  (for me... maybe not for you)

My quote: "things are not always as they appear to be".

While I thought I was heading for gravy train, easy life and a very big shortcut because XSitePro  website design software   is a very powerful program. To believe I was going to boot up and begin to create something wonderful the first day... ???

Mistake on my part. Do I expect to get into a NASCAR racer and head around the track at 200 miles an hour?  (I teach Magic Marketing but that also takes time.)

learnEVERYTHING has a learning curve. Yep, even  xSitePro2. But only because my expectations and vision are pretty grand and my vocabulary was somewhat limited regarding the internet.

It is said that every new role requires you to learn 200 new words and once you have learned them, the rest is "cake".

  Reminder to Self:  There is NO software program that is usable without a learning curve.  AND, it seems the more powerful a program is, the tougher it gets to learn. 

With all of its power, xSitePro2 proves to be the o pposite of the rule. It has all the flexibility needed and includes show & tell videos, photo filled tutorials for step by step instructions to have anyone up and running in less time than other programs I have used.

The common sense choices it provides leaves me moving forward without leaning too heavily on the help guides.

XSitePro  website design software  is more than a website builder, it is a complete management system which includes tools for email, affiliates, SEO and much more.  When i began I found it was speaking a language i was not familiar with, I needed to learn new definitions.  (fortunately, the help section of xSitePro in the software allowed me to search the terms quickly)

Plan on setting aside a "training period" of several hours to understand how to use it as you watch the training videos and practice. 

xSitePro2 works much the same way as your word processing program such as Microsoft Word so you will be surprisedsmiley face at how quickly a website will  magically appear (almost magic) under your fingers. 

Note:  If you are planning on only having one website for the rest of your life, then I would not consider XSitePro  website design software nor any other website building program.  Why learn and practice a skill to use only once?  If you need someone to help you with a solution, send me an email.  You can get you online in no time.

(note:  for a very basic website, the cost of the xSitePro will be less than hiring a cheap webdesigner who builds and maintains your site)

Last week, I created a website in less than a day. Want to see it? It is at http://michaelhartzell.com. Send me a note and let me know what you think. I used xSitepro with one of the many templates, inserted videos, added my resume as a pdf and its ready to go.  Of course, there will more pages added but it shows what is possible without "programming knowledge".

The small learning curve is worth it since it allowed me to learn more than just XSitePro  website design software. it enhanced my awareness and skill level about the internet options.

Don't take my word for it.  Check out their testimonials page.  Still want more?  Refer to Eric's comments on Ericstips.com  .

If you get stuck, feel free to connect with me via email, twitter, inkedin, facebook  .... whichever is your pleasure.  Of course the xSitePro2 team has great support and your first choice for questions.

Want to know more?  Who can tell you better than the company who makes it, teaches it and support it?  Here is the link

If you do decide to check out XSitePro  website design software , be sure to watch the video.  The video tells the real story better than I can.  It shows how and why your life can get faster, simpler and easier (and funner) for an outcome of more time, energy and profit with xSitePro2. 

May all your marketing be magic,

Mike

P.S. I am a fan & user of xSitePro2 I offer this testimonial and the links provided are affliate links. If you make a purchase through these links, you help to support the resources you find on this website.... and I thank you.  

Here again is the link:  XSitePro website design software

 

Michael Hartzell is an entrepreneur, coach, and professor of "Magic Marketing". With a history of sales increases in brick and mortar restaurants from 50% to 500%, his unconventional approach to approaching problems (both online & offline) offers solutions outside the ordinary. 

Reach Michael Hartzell at: ask@michaelhartzell.com

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